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Wilson Ozuem

Wilson OzuemWilson Ozuem's general area of expertise lies in digital marketing and fashion marketing. His specific research interest is how the understanding of emerging computer-mediated marketing environments (CMMEs) impacts on the fashion industry. Prof Ozuemis acknowledged as one of the international leaders in the study of digital marketing and multichannel retailing. His research has been published in key journals, including the European Journal of Marketing, Journal of Business Research, International Journal of Market Research Read More Read Less

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1.
Digital Marketing Strategies for Value Co-Creation37 % NR
Digital Marketing Strategies for Value Co-Creation
By: Michelle Willis, Wilson Ozuem
Publisher: Springer International Publishing AG
No Review Yet
₹17,357
₹10,935
Binding:
Hardback
Release:
30 May 2025
Language:
English
Available
Ships within 12-14 Days Explain..
2.
Digital Transformation for Fashion and Luxury Brands37 %
Digital Transformation for Fashion and Luxury Brands
By: Michelle Willis, Wilson Ozuem, Silvia Ranfagni
Publisher: Springer International Publishing AG
No Review Yet
₹18,047
₹11,370
Binding:
Paperback
Release:
17 Apr 2025
Language:
English
Available
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3.
Digital Transformation for Fashion and Luxury Brands37 %
Digital Transformation for Fashion and Luxury Brands
By: Michelle Willis, Wilson Ozuem, Silvia Ranfagni
Publisher: Springer International Publishing AG
No Review Yet
₹18,047
₹11,370
Binding:
Hardback
Release:
17 Apr 2024
Language:
English
Available
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4.
Digital Marketing Strategies for Value Co-creation37 %
Digital Marketing Strategies for Value Co-creation
By: Michelle Willis, Wilson Ozuem
Publisher: Springer Nature Switzerland AG
No Review Yet
₹11,677
₹7,357
Binding:
Paperback
Release:
23 Mar 2023
Language:
English
Available
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5.
The Art of Digital Marketing for Fashion and Luxury Brands37 %
The Art of Digital Marketing for Fashion and Luxury Brands
By: Wilson Ozuem, Silvia Ranfagni
Publisher: Springer Nature Switzerland AG
No Review Yet
₹16,985
₹10,701
Binding:
Paperback
Release:
19 Jul 2022
Language:
English
Available
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6.
The Art of Digital Marketing for Fashion and Luxury Brands37 %
The Art of Digital Marketing for Fashion and Luxury Brands
By: Wilson Ozuem, Silvia Ranfagni
Publisher: Springer Nature Switzerland AG
No Review Yet
₹16,985
₹10,701
Binding:
Hardback
Release:
18 Jul 2021
Language:
English
Available
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7.
Sustainable Marketing, Branding and CSR in the Digital Economy17 % NR
Sustainable Marketing, Branding and CSR in the Digital Economy
By: Wilson Ozuem, Silvia Ranfagni
Publisher: Mdpi AG
No Review Yet
₹5,430
₹4,507
Binding:
Hardback
Release:
28 Mar 2023
Language:
English
International Edition
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Free Shipping in India and low cost Worldwide.
8.
Harnessing Omni-Channel Marketing Strategies for Fashion and Luxury Brands1 % NR
Harnessing Omni-Channel Marketing Strategies for Fashion and Luxury Brands
By: Wilson Ozuem, Yllka Azemi, Elena Patten
Publisher: Brown Walker Press
No Review Yet
₹4,814
₹4,766
Binding:
Paperback
Release:
01 Dec 2019
Language:
English
International Edition
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Free Shipping in India and low cost Worldwide.
9.
Leveraging Computer-Mediated Marketing Environments37 % NR
Leveraging Computer-Mediated Marketing Environments
By: Gordon Bowen, Wilson Ozuem
Publisher: IGI Global
No Review Yet
₹18,245
₹11,494
Binding:
Hardback
Release:
25 Jan 2019
Language:
English
International Edition
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10.
Leveraging Computer-Mediated Marketing Environments37 % NR
Leveraging Computer-Mediated Marketing Environments
By: Gordon Bowen, Wilson Ozuem
Publisher: IGI Global
No Review Yet
₹13,795
₹8,691
Binding:
Paperback
Release:
25 Jan 2019
Language:
English
International Edition
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Free Shipping in India and low cost Worldwide.
11.
Digital Marketing Strategies for Fashion and Luxury Brands37 % NR
Digital Marketing Strategies for Fashion and Luxury Brands
By: Wilson Ozuem, Yllka Azemi
Publisher: IGI Global
No Review Yet
₹18,690
₹11,775
Binding:
Hardback
Release:
31 Oct 2017
Language:
English
International Edition
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12.
Conceptualising Marketing Communication in the New Marketing ParadigmNR
Conceptualising Marketing Communication in the New Marketing Paradigm
By: Wilson F Ozuem
Publisher: Dissertation.com
No Review Yet
₹2,362
Binding:
Paperback
Release:
15 Dec 2004
Language:
English
International Edition
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13.
Computer-Mediated Marketing Strategies37 % NR
Computer-Mediated Marketing Strategies
By: Gordon Bowen, Wilson Ozuem
Publisher: Idea Group,U.S.
No Review Yet
₹17,355
₹10,934
Binding:
Hardback
Release:
31 Oct 2014
Language:
English
International Edition
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Free Shipping in India and low cost Worldwide.
14.
Competitive Social Media Marketing Strategies37 % NR
Competitive Social Media Marketing Strategies
By: Gordon Bowen, Wilson Ozuem
Publisher: Idea Group,U.S.
No Review Yet
₹17,355
₹10,934
Binding:
Hardback
Release:
02 Feb 2016
Language:
English
International Edition
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Free Shipping in India and low cost Worldwide.
15.
Digital Marketing Strategies for Value Co-creation37 %
Digital Marketing Strategies for Value Co-creation
By: Michelle Willis, Wilson Ozuem
Publisher: Springer Nature Switzerland AG
No Review Yet
₹12,739
₹8,026
Binding:
Hardback
Release:
22 Mar 2022
Language:
English
Out of Stock
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16.
Sustainable Digital Marketing for Fashion and Luxury Brands19 % NR
Sustainable Digital Marketing for Fashion and Luxury Brands
By: Wilson Ozuem, Silvia Ranfagni, Cindy Millman
Publisher: Springer International Publishing AG
No Review Yet
₹21,509
₹17,422
Binding:
Hardback
Release:
01 Jun 2025
Language:
English
Out of Stock
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