Paulo Botelho Pires

Paulo Botelho PiresPaulo Alexandre Botelho Rodrigues Pires received his PhD in Management from Portucalense University, also holds a master’s in marketing and a Computer Systems Engineering degree from University of Minho. He has been a university professor since 2001 nd has taught at several universities with emphasis on the University of Porto and Porto Business School. Read More Read Less

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Leveraging Digital Marketing for Tourism37 %
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Digital Marketing
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Cases on Effective Digital Marketing for Competitive Organizations42 % NR
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Leveraging AI for Effective Digital Relationship Marketing4 % NR
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Leveraging AI for Effective Digital Relationship Marketing4 % NR
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Cases on Effective Digital Marketing for Competitive Organizations41 % NR
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Effective Digital Marketing for Improving Society Behavior Toward DEI and SDGs37 % NR
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14 Nov 2023
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Effective Digital Marketing for Improving Society Behavior Toward DEI and SDGs37 % NR
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Confronting Security and Privacy Challenges in Digital Marketing37 % NR
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Management and Marketing for Improved Retail Competitiveness and Performance38 % NR
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Confronting Security and Privacy Challenges in Digital Marketing37 % NR
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Management and Marketing for Improved Retail Competitiveness and Performance38 % NR
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Cases on Effective Digital Marketing for Competitive Organizations
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Leveraging AI for Effective Digital Relationship Marketing
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Leveraging AI for Effective Digital Relationship Marketing
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Leveraging AI for Effective Digital Relationship Marketing
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