Mohammad Ridhwanul HaqMohammad Ridhwanul Haq is currently serving as a Professor of Marketing at the Institute of Business Administration (IBA), University of Dhaka. He obtained his PhD in Marketing from the University of Western Sydney, Masters from The Australian Nationl University. Prior to that, he completed his MBA and BBA major in Marketing from Faculty of Business Studies, University of Dhaka. Prof. Ridhwanul Haq authored a large number of scholarly publications in well-accredited, peer-reviewed journals published in the country and abroad. Currently, he is supervising a number of students who are doing DBA research at IBA. He is well known for his research track record in Consumer socialization and strategic service industry management. He recently publish “Bangladesh Business Case”, first ever business case book in Bangladesh tributing to Father of the Nation, Bangabandhu Sheikh Mujibur Rahman. Recently, Dr. Haq has authored 5 business cases in “Essential of Modern Marketing” book with Professor Philip Kotler. During his career, Prof. Ridhwanul Haq has been a freelance consultant and advisor to many prominent companies in the areas of market development. He presented numerous seminars on contemporary issues in marketing different countries around the world. Moreover, he has actively engaged himself as a corporate trainer in local and multinational organizations. Prof. Ridhwanul Haq also served as a visiting professor at Taylors University, Malaysia Read More Read Less